"A Blueprint for Winning..."

Preface:

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The Book The Republicans Don’t Want You To Read…



A Blueprint for Winning: Taking Back the White House



Don’t be deceived by the innocuous title, A Blueprint for Winning is not for the dainty manners, pinky raising crowd. This is “a take no prisoners” approach to politics. This book is tough love that demands we do what’s necessary to win. If you do these three things: read the book; study the ideas and strategies spelled out there and, three, apply them in the time leading up to the election, there is no way we cannot win!..



However, “A Blueprint for Winning” is not for reading between commercials; it makes demands on you—but it returns many fold your investment in time and effort. It is the Rosetta Stone of political infighting. Guaranteed! No one who reads this book will knuckle under ever again to the suckers punch!



Nor has this book been written without stirring up a hornet’s nest. Out less than a week, your’s truly is already being vilified for calling a spade a spade, for polarizing democrats, for probing republican “weak spots.” This “shame on me” approach won’t work if democrats understand where the opposition is coming from and how they exploit our feelings in order to operate against us. ..



Make no mistake about it, this is an attack book: It subscribes to the philosophy that the opposition is entitled to the same treatment rendered us since the days of Segretti—the “dirty tricks” maestro appointed by Nixon to decimate democrats of any stripe and carried through to the present day by the likes of Atwater, Gingrich, DeLay and the other dirty tricks specialists. Their goal: To knee-cap all democratic contenders any which way they can. And these bottom feeders are still at it.….



Republicans won because we were still naïve enough to believe in fair play and decency. By now, we should have learned the rules. But what we seem to forget is that the name of the game is winning… And that’s the only thing that counts!...



But this is only the tip of the iceberg.



The hard truth: the Republicans are organized to win. They have forces that we cannot even imagine from PR houses to Direct Mail experts to media gurus who already have their strategies and tactics lined up.



And we should not be fooled by the “mid-terms” that gave Democrats control; voter inclinations could change on a dime. Already, many have lost confidence in the little the democrats have accomplished and they may just as easily switch back to Bush’s successors….Rest assured, republicans have not abandoned their core beliefs and will fight hard to put a conservative in the top job!...



But more than that, the Republicans have the money, they have the playbooks and they have the will to Blitzkrieg the opposition and you can be sure that they will not miss an opportunity when things heat up in the late Fall.



To date, it looks like the democrats are heading up a fractious group of candidates who are all over the map. There is no solidarity, no cohesiveness to mobilize the party.



It is time to get real: What are our options?



We need to get our act together! What we must do is spelled out in A BLUEPRINT FOR WINNING… Laid out is the whole panoply of powerful strategies and techniques that the Democrats can effectively mobilize and employ to effectuate wholesale change away from the status quo—from marketing, framing, branding, media, zero budgets and more….every technique and method that the republicans have used so effectively is explained and described so that we may employ them in our own bag of tricks to bring about a democratic victory—only they are presented from a democratic perspective…



And because we believe winning dictates everything….



But that’s only the beginning. A Blueprint for Winning also analyses the issues from a democratic perspective outlining what we must do to transform public opinion—how we can motivate the “fence straddlers” and even get those involved who typically don’t vote. Strategy after strategy discusses how to use marketing, framing, the media, and the statistics to energize and focus our approach and bring about victory!…



If Blueprint for Winning….were only that, it would deliver value; however, it proceeds to lay out a creative dimension that spells out an initiative for a Twenty Point Program to not only win the election but to restore America to greatness. A program that any red blooded American can relate to…



If you can read A BLUEPRINT FOR WINNING and not find sufficient motivation to become politically engaged, then you are either not paying attention or you need to make an appointment immediately with your physician. .



We urge you to take this book home, read it, and become engaged.



The democratic party cannot survive another republican win!!!



Les Aaron